Fight Club film director creates Xbox advert starring CGI rats

Xbox has roped in a famous film director for its latest brand trailer.

The trailer in question is titled “Wake Up” and is directed by none other than David Fincher, as in Seven and Fight Club’s film director.

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Xbox’s trailer begins with a poor ol’ rat by the name of Horatio waking up to start another day at his desk job with all the other overworked rats out there. Of course, he does manage to get some exercise in beforehand by running on a giant wheel, but even this healthy start isn’t enough to distract from the mundanity of his job.